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RingCentral Ecommerce Redesign

OVERVIEW

RingCentral desired to Increase conversion of SOHO (Small Office/Home Office users) by communicating the value of each different cloud communication (business phone) plan.

MY ROLE

Lead UX designer & research

THE TEAM

5 Roundfeather researchers, 3 client product representatives, 2 client brand representatives, 1 client accessibility expert, & multiple client side engineers

TIMELINE

4 month project

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